Advertising Opportunities : Official Travel Source

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Advertising Opportunities

Reach the 24 million travelers who visit Louisville each year.

Advertising Opportunities

Leverage your leisure travel marketing by reaching the 24 million travelers who visit Louisville each year.

Louisville Tourism is the #1 official visitor resource for the area. Each year, we dedicate millions of dollars and countless hours to promote Louisville as a travel destination and direct visitors to The best way for your business to capitalize on this opportunity is to become a partner and maximize your exposure through our advertising channels listed below.

Increase Your Website Presence

Our website reaches an incredibly qualified, engaged, and active travel-planning audience. Louisville Tourism offers digital advertising products that are viewed yearly by over 12.7 million travelers and meeting planners looking to be inspired by what to do and where to stay in Louisville.

Contact Sidney Abramson, Community Engagement Specialist, at or 800.274.8774 for further information and to view the 2021 Digital Media Kit click here.

Official 2022 Digital Louisville Visitors Guide

Louisville Tourism's official digital Visitor Guide is a comprehensive magazine highlighting the city's uniquely authentic places to experience and explore. This online magazine is packed with travel tools to help a visitor plan a trip to Louisville, including articles, listings, attractions, restaurants, and shops, as well as links to partner listings and a detailed map of the city.

Click here for the 2022 distribution and rate information.

2022 Planners Resource Guide

This printed and digital guide is the best way to put your organization's information in front of the decision-maker with a reach of over 5,000 qualified planners and 800 local Louisville Tourism partners. The full-color PRG is sent to Louisville Tourism's proprietary list of meeting planners and used in discussions with planners to execute services like catering, venues, event decor, printing, and A/V by the Louisville Tourism Destination Services and Tourism Development team. Click here for rates.

Questions? Contact Nicole Fitzpatrick at 502-560-0010 or