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"With new hotels, restaurants, museums and the urban return of a handful of bourbon makers, downtown Louisville’s Main Street and its famous stretch called Whiskey Row have been barreling back strong of late."
- Forbes

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Louisville: Get A Different Taste

AS ANYONE WHO COMES HERE SOON DISCOVERS, LOUISVILLE IS ONE OF THE MOST UNIQUELY AUTHENTIC DESTINATIONS ON THE PLANET. WELCOME TO BOURBON CITY

Yes, Bourbon is a spirit that comes in a glass, but it’s also a spirit that defines our culture and compassion, our arts and parks, our creative energy. It’s this same spirit that continued and created Louisville itself -  a city that combines heritage with innovation, authenticity with originality, quirkiness with friendliness in a way that’s completely unique to our region.

We’re an entirely different type of Southern. From boundary pushing twists on Southern cuisine that have made us one of the “10 Best New Food Cities” in America to our one and only Urban Bourbon Experience™, featuring the world’s only, city-wide trail filled with award-winning micro-distilleries, exhibits and craft cocktail destinations. Then discover one-of-a-kind attractions like the legendary Churchill Downs, Louisville Slugger Museum & Factory, and the Muhammad Ali Center. And that’s just your first day here.

In fact, you may love Louisville so much, you’ll want to move here.
 

2020 Derby

Kentucky Derby

May 2, 2020
  • DAYS
    394
  • HRS
    01
  • MIN
    16
  • SEC
    34