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Destination Engagement Opportunities

Together, we build a stronger, more connected community that elevates the entire destination.

Louisville Tourism works to drive traffic to our vibrant destination while equipping businesses in the hospitality industry with the tools and connections they need to thrive. We facilitate valuable connections between community partners and stakeholders, fostering collaboration within the tourism industry. By joining forces with Louisville Tourism, businesses gain access to critical industry insights, network with key players, and enhance their ability to attract and engage visitors.

Take a peek at our offerings below, and when you're ready, click get involved to fill out the inquiry form.


Melissa Sparks

Director of Strategic Alliances

Leads the Destination Engagement program, advertising opportunities, the Community Investment Grant Program, and the ROSE Awards.

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(502) 560-0015

Amber Ritschel

Strategic Alliances Coordinator

Oversees 78 Social, event sponsorships, and Destination Engagement activations.

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(502) 560-1498

Cassie Culbertson

Strategic Alliances Associate

Manages Destination Engagement general inquiries and subscriber support.

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(502) 497-3498