Louisville Tourism Unlocked V

LOUISVILLE TOURISM PRESENTS | A New Conversational Series

Join us as we continue our dynamic new series exploring Louisville's tourism and hospitality industry.

From Lead to Landing: Driving Group Business to Louisville
Presented by Doug Bennett, Executive Vice President and Jason Sojka, VP of Convention Development

This session takes a closer look at Louisville Tourism's Convention Sales department and how we compete for meetings and conventions in an increasingly competitive marketplace. Learn how our team identifies and targets key segments, prioritizes markets, and aligns sales travel and outreach to win group business. We'll focus on current initiatives and near-term priorities, offering a clear introduction to how Louisville Tourism approaches convention sales and drives visitation through strategic group bookings.

Don't miss this chance to gain insider insights, make valuable connections, and join the conversation shaping Louisville's future.

Thursday, May 21st
LOUISVILLE TOURISM
401 West Main Street, 23rd Floor
Louisville, KY 40202
10-11:30am
Cost: $15
Light refreshments and validated parking in Truist Building parking garage provided.