A Double Play In Louisville: Bourbon & Bats

LOUISVILLE, Ky – (April 1, 2025) – Two Louisville attractions are teaming up to offer an unforgettable experience with the new Bourbon & Bats joint ticket. For $50, guests 21 and over can explore the iconic Louisville Slugger Museum & Factory and the city’s top-rated bourbon attraction, Barrels & Billets Bourbon Experience. Both attractions are family-owned and operated by Hillerich & Bradsby Co..

“We’re thrilled to bring together these two unique experiences in one ticket,” said Deana Lockman, Vice President, Executive Director at Hillerich & Bradsby Co. “Whether you’re crafting a personalized bat or blending your own bourbon, it’s all about creating something special that will be enjoyed long after a trip to Louisville.”

Explore the Craft
At Louisville Slugger Museum & Factory, you’ll step into the home of the American icon: Louisville Slugger. In the museum you’ll explore incredible hands-on exhibits and dive into the factory to see how the legendary bat is made. At the conclusion of the tour, you’ll take home a free mini bat. You can even personalize your own bat for a one-of-a-kind keepsake.

Located right next door, Barrels & Billets Bourbon Experience offers a deep dive into the world of bourbon. Discover the art of blending America’s signature spirit and craft a custom bourbon recipe that reflects your unique taste. You’ll get to name your bourbon blend, which is bottled and labeled onsite.

A Perfect Pairing
The Bourbon & Bats ticket brings together the best of Louisville: the precision of baseball bat making and the rich tradition of bourbon craftsmanship.

Conveniently located in downtown Louisville, these attractions are just steps apart, making it easy to enjoy both in one day. It’s the perfect outing for couples, friends, or anyone ready to dive into a unique Derby City experience.

Tickets and Availability
Get your Bourbon & Bats ticket today at SluggerMuseum.com. Please note: guests must be 21 or older to participate in the bourbon blending experience.

Louisville Slugger Museum & Factory:
The Louisville Slugger Museum & Factory is a top attraction in Louisville, KY, drawing over six million visitors. It features the world’s largest baseball bat, a vault with 3,000+ original bat models, and immersive experiences showcasing the bat-making process. Guests enjoy interactive exhibits, award-winning tours, and personalized bats. Recently, it was named one of USA Today’s Top 5 Attractions for Sports Fans.

Barrels & Billets Bourbon Experience:
Opened in 2022, Barrels & Billets Bourbon Experience offers guests a hands-on bourbon blending experience. Visitors create their own unique bourbon recipe and can take home a bottle with a custom label. It is Louisville’s top-rated bourbon attraction on Google.

For more information, please visit BarrelsAndBillets.com.
Media Contact: Andrew Soliday Andrew.soliday@sluggermuseum.com
248.760.2294