Louisville Tourism Unlocked IV

LOUISVILLE TOURISM PRESENTS
A New Conversational Series

Join us as we continue our dynamic new series exploring Louisville's tourism and hospitality industry.

Beyond the Game: Powering Tourism Through Sports
Presented by Greg Fante, President and CEO of the Louisville Sports Commission

What exactly is a sports commission—and how does it work hand-in-hand with the tourism and hospitality industry to drive an economic impact of $1B+ in Louisville?

Join us for a behind-the-scenes look at the role sports commissions play in attracting, securing, and hosting major sporting events and activities. This session will explore how the Louisville Sports Commission collaborates with hotels, venues, local partners, and tourism leaders to enhance the area's image as a premier sports destination. Whether you're new to sports tourism or looking to better understand how sports drive visitation, this Unlocked session will unpack the strategy, partnerships, and impact behind Louisville's growing sports portfolio.

Don't miss this chance to gain insider insights, make valuable connections, and join the conversation shaping Louisville's future.

Wednesday, March 18th
LOUISVILLE TOURISM
401 West Main Street, 23rd Floor
Louisville, KY 40202
8:30am - 10:30am
Light breakfast and validated parking in Truist Building parking garage provided.