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Become a 78 Social Diplomat

78 Social is Louisville's premiere, members-only diplomat society - where our city's most essential advocates gather, grow, engage and build energy behind Louisville. Within this portal, you can access industry peer networking through the live feed and specific interest groups within the hospitality community, invitations to exclusive events, and educational training opportunities.

Who can join 78 Social?

Benefits include:

1. Professional development workshops
2. A continuous flow of networking events, experiential experiences, and happy hour mixers in Louisville's hottest venues
3. Access to Louisville Visitor Center programs exclusive to 78 Social members
4. Exclusive access (new attraction exhibits, bourbon tastings, cocktail classes. etc.)
5. Roundtables discussions with President & CEO/Executive Staff
6. Live feed to engage in conversations with other diplomats or share news
7. Join an interest group to participate in
8. Annual commemorative gift upon joining and renewal
9. 78 Social lapel pin

What does it cost?

Individual Levels:

  • Enthusiast: $17.78 (Note: This limited membership is intended for Louisville lovers living outside the city, making attending 78 Social events and activities challenging. However, this level will still gain access to 78 Social portal with destination resources, news, live feed, and interest groups.)
  • Young Professional: (age 21-29): $25.00
  • Professional: $50.00 (will also receive a commemorative box of 78 Social swag)

Organization Level:

Each employee designated by you will receive a 78 Social pin and access to attend all events, exclusive access to the latest developments and education opportunities, and access to the 78 Social live feed, group discussions, and resources.

Organization-level benefits include the above:

  • Can add events to the 78 Social event calendar to entice diplomats to go to your venue, grand opening, or sneak peek experience
  • Add a corporate page, link your employees within the 78 Social websites, add opportunities, and link to your website and social media.
  • Select complimentary tickets for 78 Social exclusive networking events (based on the size) for employees.
  • Complimentary educational opportunities for employees to engage in regularly.


  • 1-5 employees: $250
  • 6-12 employees: $400
  • 13-25 employees: $600
  • 26-50+ employees: $800
  • 51+: $1,000

Can I refer others to be members?

Yes. Go into your account within; near your profile at the top, locate the + sign; in this area, you can invite a colleague to become a 78 Social diplomat.

Are there free gifts?

Yes, each person who joins 78 Social at the professional and corporate levels will receive a commemorative gift and a different complimentary gift each year when they renew annually. All other levels will receive a lapel pin.

Who do I contact?

Contact our team at 502-560-0017 or for questions about the program or events.

When does my membership expire? When is my membership valid?

Your membership must be renewed on the anniversary month you join 78 Social. Your membership is valid from the moment of successful selection of the membership level and payment.