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Group Friendly Services

Your Louisville Group Tourism Team will be happy to assist you in planning a tour to our city with services for group tour operators including:

  • Our Group Tour Planner
  • Videos and DVDs
  • Digital photography, brochures, maps and visitors guides to use in your promotional material
  • Destination reviews and familiarization tours
  • 15 Rooms to Love Rewards 
  • Red Carpet Arrival Program
  • Next Time: Stay a Little Longer in Louisville Kit
  • Student t-shirt Promotion
  • Loving Louisville Loyalty Club

You may also find the links below helpful when planning a trip to Louisville:

www.destinations2discover.com, www.thetouroperator.com, www.kentuckytourism.com

Red Carpet Arrival Program

A memorable tour starts with a welcome they'll never forget. Call it southern hospitality with a splash of Hollywood. Simply contact our Tourism Department when you book overnights in Louisville and mention the Red Carpet Arrival Program — we'll do the rest. Your customers will receive a warm, personalized welcome at their hotel, red carpet and all.

15 Rooms To Love Rewards

Louisville’s newest incentive program, “15 Rooms to Love Rewards” will give you a lot more to love about Louisville, especially if you haven’t brought a tour group here for a stay in the last two years or longer. Book a tour with 15 rooms or more in 2016, 2017 or 2018 and the Louisville CVB will give you a $500 shopping spree in our Visitors Center (that can be divided and used by group members for souvenir shopping), or $250 cash for you to enjoy. Restrictions do apply. “15 Rooms to Love Rewards” is just the newest of several incentive programs that the LCVB offers to groups visiting Louisville. Call one of our group planning professionals for all the details to find out which incentive program is right for you.

Next Time: Stay a Little Longer in Louisville Kit

Passing through Louisville? On your way to another destination? The CVB has developed a kit that can be used to promote future bookings to Louisville. The kit is chock-full of trivia, facts, fun videos, books and word search puzzles for your passengers to solve. In addition to friendly competition for Louisville-related prizes, your group will learn about all the possibilities the city has to offer.

Student T-shirt Promotion

Deck your group out in fine Louisville swag. Tees make for a great student souvenir of the trip and a great way to unify and ID your group. All your group has to do is stay at least one night in a Louisville accommodation of your choice and we will provide a personalized tshirt for all of your students.

Urban Bourbon Trail Stamp Collecting

An authentic Kentucky experience should include some bourbon, so why not treat your group to a meal along the city’s Urban Bourbon Trail. Book a meal at one or more stops along the Trail and overnight in Louisville. A free t-shirt, Bourbon Country Citizenship and a souvenir passport will be given to each person in your group.

Loving Louisville Loyalty Club

You know how welcoming Louisville can be…truly a warm and friendly place that loves to introduce your group to our cool city. And we know when tour operators like yourself come to Louisville…they almost always want to come back. You love us..and we love you. There’s good reason to fall in love with Louisville. Now we want to show you the love. It’s so simple. Book Louisville, get rewarded. That’s pretty much all you need to know.