Advertising Opportunities : Official Travel Source

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Advertising Opportunities

Reach the 24 million travelers who visit Louisville each year.

Louisville Tourism is the official visitor resource for the area. Each year we dedicate millions of dollars and countless hours into promoting Louisville as a travel destination, and directing visitors to The best way for your business to capitalize on this opportunity is to become a partner as well as maximize your exposure through our advertising channels listed below.

Increase Your Website Presence

Our website reaches an incredibly qualified, engaged and active travel-planning audience. Louisville Tourism offers digital advertising products which are viewed yearly by over 12.7 million travelers and meeting planners who are looking to be inspired on what to do and where to stay in Louisville. Click here for rates.

Get Your Name in Print

Reach thousands of visitors and meeting planners coming to Louisville by establishing a presence in one of our print publications listed below:

Official Louisville Visitors Guide

This magazine-style publication highlights accommodations, restaurants and nightlife, museums and attractions, tours, sports and much more through its listings and articles.

The publication, with 130,000 copies printed annually, is distributed to travelers in advance of their visit as well as at the Louisville Visitors Center and state welcome centers, hotels and other high-traffic areas. The Visitor Guide is published annually and distributed in the spring.

Click here for rate sheet.

Planners Resource Guide

This guide is the best way to put your organization's information in front of the decision maker with a reach of over 5,000 qualified planners and 800 local Louisville Tourism partners.

The full-color PRG is not only sent to Louisville Tourism proprietary list of meeting planners, it is used in discussions with planners to execute services like catering, venues, event decor, printing and A/V by the services and tourism team and given to all Louisville Tourism partners as their resource too. Click here for rates.

To inquire about the above opportunities or to schedule your individual advertising consultation, please contact Nicole Fitzpatrick at 502-560-0010 or