Attendance Building : Official Travel Source

Loading your recommendations…

Why Louisville?

Friendly | Affordable | Easy to Get To | Authentic

Louisville is an easy to get to, and hard to leave destination. While some may not yet have an impression of the city over 98% of all visitors say they will return after their first visit. The city offers completely immersive and accessible experiences that can only be found here.

So, why Louisville you ask?

  • The world’s only Urban Bourbon Experience featuring 50 stops on the Urban Bourbon Trail and nearly 10 distillery experiences.
  • One of the “nation’s best local food scenes” according to USA Today and 10 Best.
  • Muhammad Ali
  • The Kentucky Derby
  • Louisville Slugger Museum & Factory
  • A top arts and cultural support communities in the country
  • One of the “friendliest cities in America” according to Travel + Leisure
  • 12 unique neighborhoods

That’s just the beginning…oh, did we mention most of this is walkable from downtown and nothing is more than a 20 minute drive in any direction?

Sample Promotional Copy

Website, print and social media copy to help you promote Louisville. In this section you’ll find...


Build a unique website presence that answers all the Louisville questions with some personalized...

Photos and Videos

Photography and video are essential to marketing any destination. In this section you’ll discover...


Logos, logos and more logos. In this section check out our destination logos and brand standards....