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Free Experiential Tours Kick Off Black History Month in Louisville

Free Experiential Tours Kick Off Black History Month in Louisville

Some of Louisville’s top attractions will be offering free tours for Black History Month in February and March

LOUISVILLE, Ky. (Jan. 27, 2022) – Some of Louisville’s top attractions celebrating the city’s unique Black heritage will be offering free tours that are part of the Unfiltered Truth Collection (UTC) just in time for Black History Month in February.

Roots 101 (recently named a top attraction by USA Today), the Frazier History Museum and the Kentucky Derby Museum are three attractions offering experiences that tell the untold story of Louisville’s Black history makers since the launch of the UTC in the spring of 2021. As much as $35 per tour normally, Kentucky and Indiana residents will be offered these experiences complimentary when available during the months of February and March.

The immersive tours are offered in addition to general museum exhibits and are held during specific days and times. Visitors must book a dedicated tour time in advance to secure a spot. Several other attractions, including the Kentucky Derby Museum, are participating in a Museum Row On Main promotion which offers $5 off general admission during the month of February for residents in Kentucky and Indiana.

This collection not only celebrates African American contributions and lasting impact to Louisville’s history, heritage and culture but also invites guests to journey back in time to explore the untold stories of the extraordinary people that built the Louisville experience as we know it today. Additional local attractions have produced interactive experiences to highlight the African American influence in Kentucky and share the city’s history through the African American perspective. The Louisville Slugger Museum & Factory has special programming and is offering a Black History Month promotion throughout February and March with purchase of a general admission ticket.

For more specific tour times and general information about the program please visit the Unfiltered Truth Collection link. To learn more about Louisville's Black history and heritage, visit Louisville Tourism’s online resource.

Black History Month Unfiltered Truth Collection details:

Roots 101 African American Museum:
 “The Sankofa Experience”- Black history, culture, and art comes to life in this narrated tour of the Black journey from an African King through the social justice movement of today. Offered Feb. 4 and 18 at 8pm and Feb. 5 and 19 at 3pm as well as Feb. 27 at 4pm. Call 502-384-1940 for reservations.

Frazier History Museum:
“Black Americans in Bourbon”- A narrated tour exploring the unheard stories about the significant contributions of African Americans to the history of bourbon making. Offered Feb. 5, 12 and 26 at 3:30pm and Feb. 19 at 2pm as well as every Saturday in March at 3:30pm. Call 502-753-5663 for reservations.

Kentucky Derby Museum:
“Black Heritage in Racing Tour”- A weekly walking tour focusing on the legacy of African Americans in the Thoroughbred industry and their influence on the Kentucky Derby. Offered Feb. 5, 12, 26 and March 5, 12, and 26 at 1pm. Call 502-637-1111 for reservations, walk-ups allowed subject to availability.

Louisville Slugger Museum & Factory:
 “The Best Black Baseball Team You’ve Never Heard Of”- Focuses on the Louisville Unions and how they dominated in the face of racism –defeating their opponents, including white teams. Offered Saturdays in February and March at 11am, 1pm and 2pm with general admission ticket purchase, available online.

Make planning a visit to Louisville easy with help from the Louisville Visitor Guide. Download a copy of the guide to help plan your itinerary around Louisville’s top experiences. Travelers also can get attraction, lodging and dining assistance at www.gotolouisville.com along with information on the state’s current covid-mitigation guidelines.

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Rosanne Mastin

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