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> Convention Development
> Tourism Development
> Partner Development
> Marketing Communications
National Swine Registry
2007 National Junior Summer
Spectacular
July 5-7, KEC
1,500 attendees
Church of God in Christ
2007 AIM Convention
July 2-6, KEC
10,000 attendees
Heartland Payment Systems
2007 Annual Meeting
July 15-18, KICC
2,000 attendees
National Senior Games
2007 Senior Olympics
June 22-July 7, KEC
35,000 attendees
Waterfront Independence
Festival
Waterfront Park
July 3-4
Louisville Hospitality
Ambassador LHA Designation
Locust Grove
Wednesday, June 27
8:30 a.m. - 2:30 p.m.
Business After Hours
Holiday Inn Hurstbourne
Wednesday, July 18
5:30 p.m. - 7:30 p.m.
Partner Orientation
LCVB
Wednesday, July 11
3 p.m. - 4:30 p.m.
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June 26, 2007
Convention Development
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June 27, Karen Williams will have dinner with Lisa Furfine from TEAMS who is in town for a planning visit, and to attend the Senior Games. Louisville will host TEAMS in October 2007.
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June 27-28, Lisa LeCompte will conduct a site visit for the Student National Medical Association. The group is considering Louisville for its 2011 or 2012 national convention. The convention would generate 2,358 total room nights and an economic impact of $1.3 million.
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June 27-28, Casey Allen, Mark Barnes, and Linda Edwards will attend the Skills USA Annual Convention in Kansas City, Mo. Louisville is bidding on the group for the years 2015-2020. The group would generate 20,000 room nights per year, generating an economic impact of $11.5 million.
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June 28-29, Casey Allen will conduct a site visit with Lunch in Louisville guest Maryclare Reynolds for Learning Disabilities of America. The group is considering Louisville for its 2014 annual convention. The convention would generate 1,800 total room nights, and generate an economic impact of nearly $1 million.
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June 28-29, Casey Allen and Mark Barnes will conduct a site visit with Lunch in Louisville guests Leslie Zeck and Emily Farwig of the American Red Cross (ARC). ARC is considering Louisville for several meetings including its annual convention.
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June 28, Jennifer Barnett and Karen Williams will attend Destination Showcase in Chicago. The Bureau is an exhibitor.
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June 28, Angi Van Berg will conduct a site visit with Amy Thornburg from Mobile Enhancement Retailers Association (MERA). MERA has met successfully in Louisville for three years and will meet in Louisville for the fourth time in 2008 and is considering returning for a fifth year in 2009. MERA generates 765 room nights and an estimated economic impact of $767,020.
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June 28, Jim Wood, Angi Van Berg, Cinnamon Jawor and a team from KEC will meet with staff from the International Pumper and Cleaner Environmental Expo. The Expo will be held in Louisville in February 2008 and will generate 17,740 room nights and over $8 million in economic impact.
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June 28-29, Joyce Howlett will conduct a site visit with EcoQuest International. Louisville is being considered for its 2009 or 2010 annual convention. The convention would generate 4,300 total room nights and an economic impact of nearly $2 million.
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June 29, Angi Van Berg will tour the city with Lunch in Louisville clients, Peg Gulickson and Paul Baumgartner from Commercial Vehicle Safety Alliance (CVSA). CVSA is considering Louisville for its 2009 annual conference which would generate 2,059 room nights and an estimated economic impact of $837,380.
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June 29, the Bureau will host Lunch in Louisville. Meeting planners from the American Red Cross, Direct Selling Association, American Association for Justice, Learning Disabilities Association of America, Commercial Vehicle Safety Alliance, Travel and Transport and EcoQuest International are scheduled to attend the one-day familiarization tour.
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 Karen Williams attended the OPEI annual meeting in West Palm Beach, Fla., last week. Pictured at the meeting are (l to r): Fred Whyte, Stihl Inc., past chair of OPEI Board; Karen Williams; Bill Harley, president & CEO, OPEI; Linda Edwards, KEC; Steven Bly, Echo Inc., chair of OPEI Board; and, Warren Sellers, Sellers Exposition.
Tourism Development
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June 26, Ava Wright will attend the Steve Ellis’ Travel Show in Oliver Springs, Tenn. She will give a presentation on an annual group tour package series called “Celebrate Louisville.” Over 50 bankers who plan group travel are scheduled to attend. The Celebrate Louisville tour has been very successful and is now in its fourth year.
Partner Development
New Partners:
Road to Morocco
Eddie Maamry
(502) 376-5855
Eassy Set Decorator Installation, LLC
Mike West
(502) 558-0264
Audio Visual Service Center
Ken Schnepel
(502) 939-5533
- If you are a new partner, or would like a refresher course in maximizing your partner benefits, please attend our Partner Orientation meeting at the Bureau on Wednesday, July 11, from 3 p.m. - 4:30 p.m. Please contact Michelle Penn at mpenn@gotolouisville.com to RSVP.
- On Wednesday, July 18, the Bureau invites you to Business After Hours at Holiday Inn Hurstbourne, 5:30 p.m. - 7:30 p.m. This popular trade show and networking event is held twice a year and gives partners the chance to exhibit and network with more than 350 business professionals and local meeting planners. It is free to attend and is open to the public. No RSVP needed. For more information, please call Kelley Hughes at (502) 560-1489 or e-mail her at khughes@gotolouisville.com. To register as an exhibitor, click here. Exhibitor space is going fast so don’t delay. Register NOW!
Louisville Hospitality Ambassador LHA Designation
- The next class is scheduled on Wednesday, June 27 from 8:30 a.m. - 2:30 p.m at Locust Grove on Blankenbaker Lane. Cost of the program for a member company is $79 per participant and $129 for a non-member company. Space is limited, so register today! Contact Melissa Sparks at msparks@gotolouisville.com or (502) 560-0015. Click here for more information.
Marketing Communications
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Marketing Communications team will help staff the 2007 Summer National Senior Games - The Senior Olympics presented by Humana Media Tent through July 7.
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As part of the CVB's annual summer leisure push to the regional market, two different :30 television commercials have been running in the Indianapolis, Cincinnati, Nashville, Lexington and Evansville markets. To coincide with the ad campaign, the CVB has worked to secure live interview segments as well on morning and noon news programs. In recent weeks, Stacey Yates has appeared on stations in those markets, including WTVF, WUXP, WEHT, WLEX and is scheduled for June 28 on WTHR in Indianapolis. While the segments are brief, she has tried to cover the majority of events, major attractions and exhibits happening in the city this summer.
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Tuesday, August 7, the CVB will roll-out its two year marketing plan, providing in-depth information about the Bureau’s sales efforts for both convention and leisure travelers. The morning event will include a choice of two breakout sessions - the Community Branding Project and the Trends Analysis & Projections (TAP) Report. To reserve your seat, watch your mail for a registration form or contact Angela Weisser at (502) 560-0013 or aweisser@gotolouisville.com.
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The nominations deadline for the Southeast Tourism Society’s Top 20 Events is Friday, July 13, 2007. That is the last day to submit nominations for events that take place in the 1st quarter of 2008 (January, February, March). To qualify, the event must have a minimum attendance of 1,000 and must be in at least its third year of existence. There is a $10 nomination fee per event. Anyone can nominate an event; you do not have to be an STS member. Nomination forms are available here. For more information, e-mail top20@southeasttourism.org. The Southeast Tourism Society Top 20 Events publication receives extensive exposure through AAA and in print, media, web, television and radio in the U.S. and Canada. The Atlanta Journal-Constitution, The Huntsville Times and www.WhereToGoNext.com run the Top 20 Events as a regular quarterly feature.
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As a member of the Louisville CVB, your events can be listed in the Bureau’s calendar of events at www.gotolouisville.com. This calendar is accessed daily by visitors/call center staff, as well as users of the world-wide-web, and is a source for the event’s listing on 530 AM radio. This calendar database is also used twice a year as the source for the Bureau’s Visitors Guide event calendar. Your event must be listed by September 1 to be included in the next Visitors Guide. Click here for an instruction sheet for accessing the member login. For more information, or assistance on how to add an event to the calendar, call Angela Weisser at (502) 560-0013 or email her at aweisser@gotolouisville.com.
Bureau Brief Editor: Susan Dallas
Bureau Brief Layout: Mark Perry/Angela Weisser
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