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Home > Media > News Releases > News Details

Louisville Visitors Center Extends Hours for Holidays

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  • Louisville News Feed

Release Date: Nov 29, 2012

Located in the middle of downtown’s 40 Nights of Lights the city’s Visitors Center is staying open on Friday and Saturday nights until 9PM.


Friday and Saturday nights through December 29, 2012


Louisville Visitors Center (at 4th and Jefferson Streets)
301 South Fourth Street
Louisville, Kentucky 40202


The Louisville Visitors Center is extending its hours for the holidays remaining open on Friday and Saturday nights through December 29 until 9PM to coincide with 40 Nights of Lights.

Louisville and “Just Add Bourbon” hats, t-shirts, mugs and shot glasses, Light Up Louisville sweatshirts, Modjeskas, Happy Balls, fleur-de-lis jewelry, snow globes, Colonel Sanders merchandise and more are available.


Monday – Thursday 10AM – 5PM, Friday and Saturday 10AM – 9PM and Sunday noon – 5PM.

Closed Christmas Eve and Christmas Day, New Year’s Eve 10AM – 2:00PM and closed New Year’s Day.

Photo Op:

Two of the most photographed items at the Visitor Center are the neon Looavul, Luhvul, Loueville, Looaville, Looeyville sign (as seen on ESPN during University of Louisville games) and the life-sized wax Colonel Sanders figure that visitors pose with on a daily basis.

Holiday Deals: 

Designed for both the Bourbon Connoisseur and Enthusiast, the Bourbon Classic (www.bourbonclassic.com) is a weekend event March 22-23, 2013 exploring the “best of the best” in the authentic world of Bourbon, from the craftsmanship of distilling to the pure enjoyment of the spirit in its many forms.

Buy a ticket to the Bourbon Classic at the Louisville Visitors Center and receive a Just Add Bourbon totebag (which can't be purchased retail) filled with goodies. Available while supplies last. 


Since 1968, the Louisville Convention & Visitors Bureau’s(LCVB)  primary goal has been to enhance the city and county’s economy through tourism development – to promote and sell Louisville as a destination for conventions, trade shows, corporate meetings and pleasure and business travel on a worldwide basis. The LCVB was one of the first Destination Marketing Organizations to become accredited in 2006, through the Destination Marketing Accreditation Program, an independent, international standards program developed by the Washington, D.C. based Destination Marketing Association International.


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